Last updated: 10 July 2026

The Athenae respects your privacy and is committed to protecting your personal information. This policy explains what we collect, how we use it, and the rights you have. It applies to theathenae.com and to any forms, downloads and communications connected to it.

Who we are

The Athenae, operated by Lynn Mackay-Thomas ("The Athenae", "we", "us" or "our"), is the data controller responsible for your personal information. Contact for privacy matters: [email protected].

The information we collect

We only collect what we need to run The Athenae and to stay in touch with you. Depending on how you interact with us, this may include: contact details you give us, such as your name and email address, when you join our mailing list, request the Mini Influence Audit, or get in touch through a form; any information you choose to include in a message to us; and technical and usage information collected automatically, such as your IP address, browser type, the pages you visit and how you arrived, gathered through cookies and similar technologies.

How we collect it

We collect information directly from you when you complete a form, download a resource, subscribe, or contact us. We also collect some information automatically through cookies when you use the website. Our website and forms are hosted on a third-party platform (FEA Create, built on the GoHighLevel platform), which processes this information on our behalf.

How we use your information and our lawful bases

Under UK data protection law we must have a lawful basis for using your information. We rely on the following. Consent: to send you marketing emails, invitations and updates after you have opted in, and you can withdraw consent at any time. Legitimate interests: to respond to your enquiries, deliver resources you have asked for, understand how the website is used, and keep our services secure and running well. Contract: to provide any membership, service or advisory work you have agreed to take up with us. Legal obligation: where we need to keep records or comply with the law.

Marketing communications

If you have opted in, we may send you thoughtful insights, invitations, opportunities and updates from The Athenae. Every email includes an unsubscribe link, and you can opt out at any time by using that link or by emailing [email protected]. We will act on your request promptly.

Cookies

Our website uses cookies and similar technologies to help it function, to remember your preferences and to understand how the site is used. You can control or delete cookies through your browser settings. Turning some cookies off may affect how the site works for you. Where required, we will ask for your consent to non-essential cookies.

Who we share your information with

We do not sell your personal information. We share it only where necessary, with: service providers who help us operate, including our website and email platform (FEA Create, built on GoHighLevel) and any email delivery or analytics providers we use, who act on our instructions; and professional advisers, or authorities, where we are legally required to do so.

International transfers

Some of our providers may store or process information outside the UK. Where that happens, we take steps to ensure your information is protected by appropriate safeguards, such as approved contractual clauses or an adequacy decision.

How long we keep your information

We keep your information only for as long as we need it for the purposes set out in this policy, or for as long as the law requires. If you unsubscribe or ask us to delete your details, we will remove them unless we must keep a limited record for legal reasons.

Your rights

Under UK data protection law you have the right to: ask for a copy of the personal information we hold about you; ask us to correct information that is inaccurate or incomplete; ask us to delete your information in certain circumstances; object to, or ask us to restrict, how we use your information; withdraw your consent at any time where we rely on it; and ask us to transfer your information to another provider where this applies. To exercise any of these rights, email [email protected]. We will respond within the timeframes set by law.

How to complain

If you have a concern about how we handle your information, please contact us first at [email protected] so we can put it right. You also have the right to complain to the Information Commissioner's Office (ICO), the UK regulator, at ico.org.uk.

Keeping your information secure

We take reasonable technical and organisational measures to protect your information against loss, misuse and unauthorised access. No method of transmission over the internet is completely secure, so we cannot guarantee absolute security, but we work to protect your information at all times.

Changes to this policy

We may update this policy from time to time. The latest version will always appear on this page, with the date it was last updated shown at the top.